Responsibilities includes but are not limited to the following:  Create business development strategy for domestic and for international markets  Manage and coordinate all commercial processes and operations across the company, including Sales, Marketing, Purchasing and engineering;  Manage teams under commercial department, monitor and evaluate its performance and mentor all the team members;  Develop, plan and implement commercial plans (sales, marketing, purchasing) and strategies and activities related to them to accelerate sustainable growth of the company;  Add new and strategically important vendors to company portfolio and engage in complex negotiations with them;  Create growth and development plans for B2B and B2C business segments and redirect company resources effectively to needed direction;  Create and develop rental services strategy for local and international markets;  Cultivate relationships and communicate with local and international partners. Act as a business advisor for spotted markets;  Act as project lead for country specific or cross country multi/mono vendor based complex projects;  Create mutual growth and development plans with partner B2B companies;  Represented company on international and/or local conferences, exhibitions, seminars, trainings and etc.;  Reporting to Executive Director and stakeholders of the company.

Responsibilities includes but are not limited to the following: * Managing all operations related to country, developing business and increasing profitability of the company; * Developing company's overall strategy, Sales, Marketing and commercial plans and executing their performance; * Planning country specific annual budget and providing annual business operating plan to HQ; * Delivering the profit and revenue objectives for locally registered company and for HQ; * Acquisition of new customers and new distribution channels according to company's strategy; * Managing local teams, monitoring and evaluating their performance and mentoring them; * Evaluating performance and productivity of the company, analyzing financial and accounting data, generating reports and giving presentation to MD and to Stakeholders; Overseeing process of hiring new people for local team; * Researching the market, deciding new product/vendor launch on the appropriate market. Planning and preparing time-sensitive programs, documents, activities, budgets needed for launching new product/brand campaigns; * Developing vendors growth plan on Armenian market: planning long and short-term co-marketing campaigns for all go-to-market (Retail, SOHO/SMB and Enterprise) to improve our vendors' product and brand awareness and achieve sales targets on the spotted market; * Leading multi or mono vendor based, country specific or cross country complex projects, starting with analysing customer needs ending with the delivery of products or services to the customer and their successful implementations; * Planning and monitoring stock levels on weekly basis with sales and product-marketing team; Creating appropriate pricing structure with local teams and monitoring it on a weekly basis to make appropriate changes, if needed; * Creating growth and development plans for SME & SMB partner companies and focusing on partner's channel development; * Cultivating relationships and communicating with local and international partners. Meaning local partner companies from all go-to-market and an End-Customers (commercial and government) in Armenia and vendors like HP Inc., HPE, Canon, Micro Focus, Super Micro, Synology, Asus, Seagate, FSP and etc. Acting as a business advisor for all of them; * Developing and implementing training programs according to company's strategy, the needs of our partners and vendor's development plans. Acting as a business strategy development, sales and product trainer for partners and/or for end-customers; * Reporting to Managing Director and stakeholders of the Company.

Responsibilities included but were not limited to the following: * Managed, collaborated and coordinated all commercial operations across the company, including Sales, Marketing, Purchasing and Logistics; * Developed, planned and implemented commercial plans and strategies to accelerate sustainable growth of company, including annual budgets for commercial department and provided annual business operating plan; * Planned sales, marketing and purchases and activities related to them. Monitored their execution; * Evaluated performance and productivity of commercial department, analyzed financial and accounting data, generated reports and presented growth strategies to executive director and to stakeholders; Monitored the process of hiring new people for commercial department; * Acted as a leading communicator with vendors, (HP Inc., HPE, Super Micro, Canon, Kyocera, Huawei, Micro Focus, Ricoh, Asus, Bitdefender, AEG, BenQ and etc.) negotiated prices, budgets, marketing activities, mutual business development strategies, secured projects and many more; * Analysed market to find new commercial opportunities to launch new vendor or product on Georgian market and implemented all needed activities (documents, programs, campaigns, launch events, and etc.) related to them. * Planned and executed new customer and new distribution channel acquisition strategies; * Communicated with local (Georgian) and international (Armenia, Azerbaijan, Tajikistan, Turkmenistan and Uzbekistan) partner companies and with end-customers (commercial and/or government based) to maintain and build strong profitable partnerships with them. Acted a business advisor for partner companies to successfully develop mutual business strategies and growth plans. * Created growth and development plan for SOHO, SMB and SME partner companies and focused on their development; * Acted as project lead for country specific or cross country multi/mono vendor based complex projects, starting with analysing customer needs ending with the delivery of products or services to the customer and their successful implementations; * Planned and monitored stock levels on a weekly basis, to minimize expenses and maximize profitability; Created effective pricing structure with sales and product marketing team and monitored it on a weekly basis to make appropriate changes, if needed; * Represented company on international and/or local conferences, exhibitions, seminars, trainings and etc.; * Developed training programs according to company's strategy, the needs of our partners and to vendor's development plans. Acted as a business strategy development, sales and product trainer for partners and/or for end- customers; * Reporting to Executive Director and stakeholders of the company.

• Identified business weaknesses, challenges, growth opportunities and provided relevant solutions and business development plans; • Designed and developed strategic development plans and assisted to implement them successfully; • Investigated existing vendors, products and services, compared them with competitors and suggested relevant changes to brand and/or product portfolio; • Developed co-marketing and mutual business development plans with key vendors (Rittal, Panduit, Belden, Micro Sense; Snom and etc.); • Acted as a project lead for complex projects in Georgia and Armenia; • Cultivated relationships and communicated with partners and vendors. Acted as business advisor for all of them on Georgian and Armenian market.

Responsibilities included but were not limited to the following: * Managed, collaborated and cooperated all marketing and sales related operations across the company; * Developed, planned and implemented Sales and Marketing plans and strategies, including annual budgets; * Promoted existing brands/products and introducing new products to the market; * Researched and developed sales and marketing opportunities, gathered, investigated and summarized market data and trends to achieve company's goals; Identified key areas of improvements; * Responsible for channel development, strengthening relationships with existing partners, acquiring new partners and new distribution channel acquisition strategies; * Planned and monitored execution of co-marketing campaigns with our partners and vendors; * Responsible for setting account management plans for sales account managers and monitoring their performance; * Acted as a project lead for specific, complex multi/mono vendor and/or cross country projects; * Planned stock and monitored it on a weekly basis, to increase profitability of the company; * Acted as a communication leader with partners, vendors and end-customer; Being perceived as a business development advisor mostly from partners and vendors, as we successfully were implementing our mutual business development strategies; * Represented company on international and/or local conferences, exhibitions, seminars, trainings and etc.; * Developed training programs according to company's strategy, the needs of our partners and to vendor's requirements. Acted as a sales and product trainer for partners and/or for end-customers; * Reporting to Commercial & Executive Directors of Company.

Responsibilities included but were not limited to the following: * Responsible for development and implementation of strategic plans to grow and manage company's top partners, as in B2B as well as in B2C segment; * Role to build strong, trusted relationships with existing partners and acquire new ones; * Identified market needs and created new business opportunities under company's portfolio; proposed new tools and processes for improvements; * Coordinated and communicated with internal and external teams to deliver solutions, not just an information; * Increased company's market share through partner companies and diversified business portfolio to maximum amount of partners; * Planned stock for affiliate partners and monitored the rest of teams to deliver everything on time; * Developed brand/products trainings for partner companies. Acted as a product trainer for B2B and for B2C partners; * Organized meetings with affiliate partners and also with internal teams, to achieve sales targets; * Achieved sales targets and specific KPI's and business metrics according to business strategy; * Reporting to Commercial Director of company.

Responsibilities included but were not limited to the following: * Acted as a personal assistant to Financial Director of the company, organizing internal and external meetings, prepared needed documents as for internal as well as for external use; * One of main responsibilities was to create electronic bases for the newly started Universal Health Care Program, which was initiated by the Government of Georgia, as company was exclusive insurance service provider for this program; * Weekly monitoring and reporting of expenses related to above mentioned program to financial and sales department.

Coller School of Management, Master of Business Administration

School of Business, Bachelor of Business Administration

High School

Educational Testing Services, TOEFL